ROLE: Creative Director and Designer
SOAP PACKAGING
Redesign and message reframing of a bestselling line that needed a refresh to appeal to new customers
Sketches of graphics and possible patterns to use
Diecut and design for screen printing
GRAPHICS FOR TOTE Bag
FAIR FRIENDS ADOPTable stuffed animalS – STORIES + TAGS
Concepting the idea, writing backstories, designing the tagging